DIY SEO: Take Control of Your Online Success

At SEO Carolina, we believe in transparency and empowering business owners to get hands-on with their website’s growth. If you’re the kind of person who likes to roll up your sleeves and tackle things yourself, you’re in the right place. Below, you’ll find a curated list of powerful online SEO tools—each with unique strengths—to help you optimize your website, boost your rankings, and drive more traffic.

Why DIY Your SEO?

  • Save money: No agency fees—just your time and effort.

  • Learn valuable skills: Understand what works for your business.

  • Stay in control: Make changes on your terms and timeline.

  • Whether you’re just starting out or want to check your progress, these tools make it simple.

Recommended DIY SEO Tools

1. SEObility

SEObility is a comprehensive SEO suite perfect for beginners and pros alike. It scans your website for technical issues, checks for on-page optimization, and gives you clear, actionable recommendations. The dashboard is intuitive, making it easy to track your progress and stay organized.

Key Features:

  • Website crawling and error detection

  • On-page SEO analysis

  • Backlink monitoring

  • Rank tracking

2. Diib

Diib offers a simple, user-friendly platform that’s ideal if you want quick wins and clear priorities. Diib analyzes your site performance, provides a health score, and suggests specific actions to improve your SEO, site speed, and user experience.

Key Features:

  • Easy-to-understand analytics

  • Actionable daily “to-do” list

  • Competitor benchmarking

  • Growth tracking

3. Search Atlas

Search Atlas brings together advanced SEO tools in one platform. It’s great if you want to dig deeper into keyword research, content optimization, and competitor analysis. The interface is modern and loaded with data for those who want to level up their DIY efforts.

Key Features:

  • Keyword and content research tools

  • Site audit and optimization suggestions

  • Competitor insights

  • Link building analysis

4. Hike SEO

Hike SEO is designed specifically for small businesses and beginners. It walks you through every step of the SEO process, with clear instructions and checklists. If you want a tool that feels like having a coach by your side, Hike is a solid choice.

Key Features:

  • Step-by-step SEO guidance

  • Personalized action plans

  • Performance tracking

  • Educational resources

Need a Hand? We’re Here for You.

DIY is powerful, but you don’t have to go it alone. If you hit a wall, have questions, or want expert advice, SEO Carolina is always here to help. We offer consulting, audits, and full-service SEO for businesses ready to take the next step.

Ready to get started?
Pick a tool above and take your website to the next level—or contact us if you want a little extra help.